March 31, 2016

Witchery Style Recruits


How was your Easter break everyone? My trip to Noosa was absolute perfection,
If you are thinking of visiting Noosa at any point, I highly recommend you do so during March. The water temp was just right, the sun was always shining and the kids had an absolute ball.
It seems that I have had a great few weeks right? Well, it just got even better! I am so excited to be working with Witchery for the first time and to kick off our first collaboration, what better way to start than with a little something for the mums and kids out there!
In celebration of individuality and unique style, Witchery is calling out for parents 
to enter their 4-14 year old children for their chance to star in the next Witchery
Girl & Boy campaign. Just when you think that is a good enough prize as it is, the prize also includes a AU$1000 Witchery wardrobe!
I got my two little cutie pies together, Aston, my son and Bianca, my little niece, for a mini shoot featuring the latest Witchery A/W children’s collection. I thought it might be a cool idea to style these little posers up and give you a few tips fro when selecting your Style Recruit entry photo of your gorgeous little ones.
Here are some tips:
– Capture your little ones personality in the photo, let their light shine, whether they are cheeky, sensitive, happy, shy, etc.
Image should be uploaded the right way up and no larger than 1MB (A square JPEG is good)
Capture your child in natural light- outside is nice near a wall or in the garden.
Capture them when they least expect it or say some funny things to make them laugh.
Style them up, have fun playing dress ups, but keep it casual cool, urban, street with a hint of personality.
What you need to know:

1. Head to
2. Tell us in 25 words or less why your child should be the next face of Witchery Girl & Boy.
3. Upload a photo showing us why your child stands out from the crowd.
4. The most stylish, playful and inspiring entry wins! 

Entrants will be published on the official Style Recruits gallery for the duration of the campaign. 
Once entries are live, parents can post and share via Facebook to encourage family and friends to vote for their budding stars.  
Entries are open to Australian and New Zealand residents who are entering a 4 to 14-year-old who they are the legal parent or guardian of.
Entrants must be Witchery Loyalty Program members in order to enter. Non-members will be prompted to sign up during the entry process.  
Plus, there are 4 x AU$500 People’s Choice Runner-Up Prizes to be won, as determined by the public vote!   
Competition is now live and on April 2nd, there will be a Style Recruits in-store event at the following stores: Witchery Chadstone, Chatswood Chase and Nuffield (NZ) where there will be a photo booth for live entries and special treats for all!
Competition closes 20th April and winners announced 20th of May.
Good luck friend and dont forget to nominate the cuties in your family! 
All info here

I wear Witchery women’s and Aston and Bianca in Witchery Girl’s and Boy’s.

Photography: Lisa Frieling


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