Street Style VAMFF 2017

VAMFF 2017 has kicked off and what a show to start the week with! The David Jones opening gala would have to be my annual highlight of VAMFF. It give us, the consumer a glimpse into what is avail to shop in store now, what trends, colours and style we [...]

2017-03-15T11:51:31+10:00March 16, 2017|

What to wear to VAMFF

I thought it would be a great idea to talk about 'WHAT TO WEAR TO VAMFF'. It is the number one question I have been asked this week, so I thought I would share with you some ideas and a basic guideline on what to wear, how to get papped [...]

2017-03-07T10:14:27+10:00March 8, 2017|

VAMFF 2016

We are in the middle of VAMFF 2016, the Virgin Australia Fashion Festival, the biggest consumer fashion event this country has seen, not to mention the world. I am so, so proud to be apart of the team this year as a digital ambassador, especially knowing that the world is [...]

2016-03-11T17:40:09+10:00March 11, 2016|

Win front row tickets to VAMFF

Ok, so I am basically dying right now, going through old photos of me over my last 6 years of attending VAMFF (Virgin Australia Melbourne Fashion Festival, formerly known as LMFF for any archive searching purposes). I am actually sitting here on the couch (and snap chatting at the same [...]

2016-02-22T20:17:02+10:00February 22, 2016|

VAMFF

Well that was a big week! We just wrapped Virgin Australia Melbourne Fashion Festival for 2015 and I loved every second. I have attended VAMFF (or LMFF as it was previously known as) since 2010 and I think this was my favourite year. As a Melbournian, it is so important [...]

2015-03-23T20:32:57+10:00March 23, 2015|

Ginger & Smart the Interview

Cooling down on my work load and taking some rest time before my baby arrives has been my number one priority for the last week, however when the opportunity came for me to meet with one of Australia’s most successful and sophisticated brands, I gave myself a leave pass just [...]

2015-01-09T18:46:14+10:00March 30, 2014|

River Island x The Iconic

I remember the first time I walked into a River Island store was back in 2004 when I spent a month in Malta. It was my first real 'British high street' store experience and one that pretty much changed the way I saw shopping from then until now. I ouldnt [...]

2015-01-09T18:46:26+10:00March 24, 2014|

Backstage with L’Oréal Professionnel

Runway 4 VAMFF Presented by ELLE Hair by L’Oréal Professionnel VAMFF Hair Director Brad Ngata (Brad Ngata Hair Direction, NSW) “The hair for show has opposing textures and a playful relaxed movement at the back and also a strict part in the front. The different textures are positioned in a [...]

2015-01-09T18:46:32+10:00March 21, 2014|
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